Finally, a calm day.
GroomRoute takes over after your clients are booked -
organizing routes, protecting your energy, and keeping your day on track.
14-day free trial. No commitment. Cancel anytime.
A booking page that protects your day.
Clients book online - within the limits you set for your route, workload, and energy.
Your Booking Link
Get a personalized URL to share via text, email, or social media.
Smart Area Days
Clients see recommended days based on where they live - protecting your route.
Zero Friction
Bookings appear on your calendar automatically. No importing, no double-entry.
Already have a booking app? GroomRoute works alongside it too - sync from Google Calendar or add appointments manually.
You love grooming dogs.
The schedule chaos? Not so much.
Zigzagging across town. That 5pm appointment you shouldn't have taken. The third large dog in a row when your back is already aching. Last-minute cancellations that wreck your income and your mood.
30+ minutes between stops
A route that zigzags across town - hours lost and a day that never settles.
Body wrecked by 3pm
Too many heavy dogs stacked together - energy drained before the day is half over.
Last-minute cancellations
A booked slot you can't replace - income lost and a calmer day suddenly broken.
Running late, panic texting
One delay triggers five messages - focus gone while you're elbow-deep in a doodle.
Most grooming software promises "more appointments" and "more revenue".
But what if you just want a calm, predictable day?
From booking to calm day - all in one place
Clients book online
Share your booking link. Clients see available times based on your area days and pick what works.
GroomRoute organizes
We cluster appointments by area, protect your workload, and plan the best route for your day.
You finish calm and on time
Less driving. Fewer surprises. No mid-groom texting. Energy left at the end of the day.
How GroomRoute brings calm to your day
Not "more appointments". Not "faster scheduling".
A sustainable pace that protects your energy and your income.
Area Days
Appointments 5-15 minutes apart instead of 30+
Assign neighborhoods to specific days. Monday is North Side. Tuesday and Friday are Downtown. Stop zigzagging across town.
Workload Protection
Days that don't wreck your body or your sanity
GroomRoute knows that 4 doodles isn't the same as 4 chihuahuas. It auto-detects breed difficulty - type "Goldendoodle" and we'll suggest "Demanding". Set your daily limits and get warned before you overcommit.
Day-of Rescue
Problems handled without stress spirals
Most booking tools stop once the appointment is placed.
GroomRoute is just getting started.
Everything you need. Nothing you don't.
We didn't build another bloated salon system and slap "mobile" on it.
GroomRoute is purpose-built for life in a grooming van.
Built for mobile groomers
- Easy online booking page
- Route clustering by neighborhood
- Smart breed difficulty detection
- Large dog limits & working hours
- One-tap navigation to Google or Apple Maps
- Quick client messaging
- Pet details & behavior flags
What GroomRoute intentionally doesn't do
- Lead capture & marketing automation
- Intake forms & contracts
- Payment processing & invoicing
- Complicated reporting dashboards
- Enterprise team management
- Features that require a manual
Why?
Because those don't fix your day. GroomRoute is built for the part of your business most software ignores: from booking to getting home calm.
One tap. Problem solved.
You work in noise, motion, and time pressure.
Every action in GroomRoute is designed for one-handed use.
Online Booking
Your own booking page. Clients enter their address, see your best days for their area, and book instantly. No more back-and-forth texts.
Optimize My Route
One tap reorders your day for minimum driving. See your estimated finish time instantly.
Start Driving
One tap opens Google/Apple Maps with your next stop. No copying addresses, no fumbling.
Running Late
Tap "Running 15 minutes late" - every remaining client gets a professional message with their updated time. No panic texting while elbow-deep in a doodle.
Complete & Move On
Mark done, see what's next, start driving. Your dashboard updates in real-time.
Skip with Reason
Client no-shows or cancels last minute? Tap, select reason, done. GroomRoute tracks patterns - you'll see a warning before booking a serial canceller again.
The transformation
Before GroomRoute
Result: Work that doesn't feel sustainable
With GroomRoute
Result: Calm days, happy clients, sustainable career
Your clients will notice.
When you show up on time, every time. When you communicate proactively instead of scrambling. When you seem calm instead of frazzled.
"I actually finish on time now."
Real groomers, real calm.
"I was burning out hard. Back hurt, brain was mush by 3pm. GroomRoute's workload thing actually gets that a day with 4 doodles isn't the same as 4 chihuahuas. My body doesn't hate me anymore."
"The area days feature changed everything. I used to drive 45 minutes between appointments. Now? I'm home by 4:30 most days. My husband thought I got fired."
"The running late button saved my sanity. I used to stress SO HARD about texting everyone while I'm elbow-deep in a giant poodle. Now it's just... handled."
"Finally, software that doesn't feel like it was built by someone who's never groomed a day in their life. It knows I can't do 3 giant breeds back-to-back."
Introducing the Calm Control Center
Because grooming software should care about you, not just your schedule.
Workload Protection
Set daily limits on large dogs, total appointments, and working hours. We'll warn you before you overbook yourself.
Stress Detection
AI monitors your schedule for red flags: tight travel times, heavy days, back-to-back difficult dogs. Get alerts before burnout hits.
Quick Rescues
Running late? Difficult customer? One tap to send delay notifications, reschedule, or get breathing exercises to reset.
"It's like having a friend who actually gets what this job does to your body."
Choose your calm
Pays for itself in miles saved and stress avoided.
For solo groomers getting organized
- Up to 50 clients
- Online booking page
- Route optimization
- Area day scheduling
- One-tap navigation
- Email support
- Calm Control Center
For groomers who want full protection
- Unlimited clients
- Everything in Starter, plus:
- Calm-first booking rules
- Smart booking suggestions
- Workload protection limits
- Running late notifications
- Pet behavior flags
- Client cancellation history
- Priority support
- Calm Control Center
For multi-van operations
- Everything in Growth, plus:
- Unlimited groomers/vans
- Team calendar view
- Per-groomer analytics
- Phone support
- Calm Control Center
- Add team members: +$29/groomer
Every plan includes a 14-day free trial. Cancel anytime.
You don't need to move everything on day one.
Most groomers start by adding just their regular clients or a single area day. Setup takes minutes, not hours.
The Calm Day Guarantee
If GroomRoute doesn't make your days noticeably calmer within 30 days, we'll refund every penny.
No questions asked. No hoops. We're that confident.
Common questions
How does the online booking work?
You get a personal booking link (like groomroute.com/book/your-name). Clients enter their address, and we show them your best available days based on when you're already in their area. They pick a time and the appointment appears on your calendar automatically.
Do I need to switch my booking app?
No. You can use GroomRoute's built-in booking page, or keep your existing booking app and sync appointments from Google Calendar. Many groomers use both - the GroomRoute link for new clients and their existing system for regulars.
How do I get my existing appointments into GroomRoute?
Sync from Google Calendar, import from a spreadsheet, or add appointments manually. Most groomers start with their regulars and add more over time.
What if I already use MoeGo, Groomer.io, or another app?
You can switch to GroomRoute's built-in booking page, or keep your current system and just use GroomRoute for route optimization. Import your clients and you're set either way.
What do my clients see when I tap "Running Late" or "On My Way"?
They get a clean, professional text message with your updated ETA. No "Sent via GroomRoute" branding - it looks like you took the time to message them personally. Because you did, just faster.
Ready for calmer days?
Stop zigzagging. Stop overcommitting. Stop the stress spirals.
Start your free trial and see what a calm day feels like.
14-day free trial. No commitment. Cancel anytime.
Keep your booking app. Sync from Google Calendar. We handle the day.